WATI Pricing Explained: Plans, Limits and Message Fees (2026)
WATI pricing in 2026, explained: Growth, Pro and Business plans, user and automation limits, add-ons, and the WhatsApp message fees on top of the plan.
The Chatmizer team7 min read
The short answer
WATI pricing has three main plans: Growth, Pro and Business. Each one sets the number of users, monthly automation triggers and integrations. WhatsApp messages are charged on top, per message, through WATI's rate card. WATI shows plan prices by the visitor's region, so check its page for your country before you budget.
WATI is one of the best-known WhatsApp Business API tools, and its price is rarely just the plan. This guide explains what each WATI plan includes, which limits push you to the next one, and the costs that sit outside the plan. Everything here was checked on WATI's pricing page on 9 October 2026. WATI changes prices by region and over time, so treat it as a map, not a quote.
WATI pricing plans compared
| Growth | Pro | Business | |
|---|---|---|---|
| Users included | 3 (no extra users) | 5 (extra $24 a month each) | 5 (extra $69 a month each) |
| Automation triggers a month | 1,000 | 2,000 | 5,000 |
| AI co-pilot credits a month | 250 | 500 | 1,500 |
| Broadcasts | 15,000 a month | Unlimited | Unlimited, with volume discounts |
| Integrations | 2 commerce or CRM apps | 5, including HubSpot | Unlimited, including Salesforce |
| Channels | Any 1 channel | More channels | More channels |
WATI offers up to about 25% off for yearly billing. Third-party price trackers in 2026 reported US prices of about $59, $119 and $279 a month billed yearly for Growth, Pro and Business, but WATI's page shows prices by region, so yours may differ.
The costs on top of a WATI plan
- WhatsApp messages: charged per delivered message through WATI's rate card, by category (marketing, utility, authentication) and the customer's country code.
- Replies to customers: since 1 October 2026, Meta charges replies inside the 24-hour window after the first 1,000 a month per number. Read WhatsApp Business API pricing.
- Extra users on Pro and Business, and extra WhatsApp numbers.
- AI agents: WATI's Astra AI agents are a separately priced add-on on Pro.
- Add-ons such as the Shopify integration at $4.99 a month.
How to estimate your monthly WATI bill
- 1Start with the plan that covers your number of people answering chats.
- 2Count your automation triggers: every flow that runs is one. If you pass the plan's allowance, you move up.
- 3Count the marketing and utility templates you send each month and multiply by WATI's rate for your customers' country.
- 4Add replies beyond the first 1,000 a month per number at the utility rate.
- 5Add extra users, numbers, AI agents and add-ons.
Is WATI pricing worth it?
WATI is good value when WhatsApp is most of your business and a small team needs one shared number, broadcasts and simple flows. It gets expensive when you need more users than the plan includes, run many automations, or send a lot of marketing templates. If you also sell on Instagram, Messenger or TikTok and want an AI agent that books and takes orders in Arabic and English on a fixed plan, compare Chatmizer vs WATI or read WATI vs ManyChat.
Want a WhatsApp chatbot with AI credits included in a fixed monthly plan?
See the WhatsApp chatbotSources, checked 9 October 2026: WATI pricing, Meta: WhatsApp pricing.
Frequently asked questions
How much does WATI cost per month?
WATI shows prices by region. Third-party trackers in 2026 reported about $59, $119 and $279 a month billed yearly for Growth, Pro and Business in the US. WhatsApp messages, extra users and add-ons come on top.
Does WATI charge for WhatsApp messages?
Yes. Messages are charged per message through WATI's rate card, by category and the customer's country, on top of the plan.
What is an automation trigger in WATI?
Each time an automation flow runs counts as a trigger. Growth includes 1,000 a month, Pro 2,000 and Business 5,000.
Does WATI have a free plan?
No. WATI offers paid plans; check its pricing page for any trial available in your region.
Start a free trial of Chatmizer, no card needed.
One inbox for WhatsApp, Instagram, Messenger and TikTok, and an AI agent that answers in Arabic and English.
Start your free trial